ALOM CEO Hannah Kain Article Featured in November Issue of Supply Chain Management Review

Does your supply chain protect your brand? Really? “Protectors of the Brand” by Hannah Kain presents risk management strategies in the age of social media

The article titled, “Protectors of the Brand” featured in the November issue of Supply Chain Management Review presents a sobering look at the realities of today’s supply chain vulnerabilities where supply chain professionals are charged with more than having two sources of supply. In a world where Tweets go viral in minutes, they must also have strategies and processes in place to deal with a new world of risks that can leave their organizations and shareholders reeling. http://www.scmr.com/article/protectors_of_the_brand.

Leave a Reply

Your email address will not be published. Required fields are marked *